/ Website redesign

Your website should be bringing in customers. Let's make it earn its keep.

A website redesign from Avenue Right in Fargo, ND: fast on every device, found by Google and AI search, built to turn visitors into calls, and launched without losing the rankings you already have. No contracts. One written price.

Send us your current address. We take it from there.

Tell us where the site lives and what is bothering you about it. We look at it before we reply, so the first conversation is about your site, not about us.

  1. Send us the address
    Use the form on this page. We look at the current site before we answer, and we reply within one business day.
  2. Get a written quote
    A page map, a list of what stays and what goes, a redirect plan for your existing addresses, and one price for the whole project.
  3. Watch it take shape
    Design happens in the browser at real screen sizes. You review working pages, not flat mockups, and content is written or edited alongside.
  4. Launch and measure
    Cross device testing, form testing, redirects verified, security headers checked, then launch, with analytics reporting what it produces.

Get a redesign quote

We use your details to reply to this inquiry and nothing else. Prefer the phone? Call 701-356-3212.

Six signs your website is working against you.

Any one of these is costing you customers today. Two or more and the site has quietly become the weakest part of your marketing.

/ 01

It is slow on a phone

More than half of local visitors arrive on a phone. If the page takes four seconds to show anything, most of them have already gone back to the search results.

/ 02

It does not show up when people search

Competitors appear in Google and in the answers ChatGPT and Gemini give. You do not, or you show up on page three, which is the same thing.

/ 03

It does not produce leads

People visit, but nobody calls and nobody fills out the form. Usually the phone number is buried, the next step is unclear, or the form does not work on mobile.

/ 04

It looks older than your business

A site built in 2017 tells a 2026 visitor that nothing has changed since. First impressions are formed in a second, and they are hard to buy back.

/ 05

Nobody can safely update it

Every edit risks breaking something, the plugins want patching every week, and the person who built it is no longer answering emails.

/ 06

You cannot say what it produced

No call tracking, no form events, no idea which pages people actually read. A site you cannot measure is a site you cannot improve.

What a redesign actually fixes.

Every redesign we deliver ships with all six. There is no basic tier that leaves the important ones out.

/ Speed

Loads in a blink, on any device

Compressed images in modern formats, fonts that do not shift the layout, and no script that has not earned its place. Core Web Vitals in the green.

/ Visibility

Found by Google and by AI assistants

Clean structure and structured data so search engines can rank you and ChatGPT, Claude, Gemini, and Perplexity can cite you by name.

/ Conversion

A clear next step on every page

Phone number in reach, forms that validate as you type, and a path from any page to a call or an inquiry in one tap.

/ Rankings

Your search history comes with you

Every current address is mapped before launch. The ones that rank are kept, the rest are redirected, and Google never sees a dead end.

/ Ownership

Yours, and easy to keep

You own the domain, the site, and the accounts. No plugin stack to patch, no hosting you cannot leave, no developer you cannot replace.

/ Measurement

Analytics that report leads, not visits

Google Analytics 4 set up to record calls, form submissions, and the pages that produced them, so you know what the site is doing for you.

Businesses keep us around for decades.

/ 44 years

In Fargo since 1982

An advertising agency that builds websites, with four decades of knowing what makes a local buyer pick up the phone.

/ Google Partner

Certified on the platform

Current Google Ads certifications and direct support access. The redesign and the advertising can come from one team.

/ 57 years

Across 5 named clients

Relationships measured in decades, not campaigns. Businesses stay because the work keeps earning its place.

20
Bell Bank
Banking, since 2006
12
Kia of Fargo
Automotive, since 2014
11
First Community Credit Union
Credit Union, since 2015
10
Eventide
Senior Living, since 2016
4
Apex Physical Therapy and Wellness
Healthcare, since 2022
I love working with Avenue Right because they're able to adapt their strategies to fit my needs. As a new business, I've seen incredible growth through using internet marketing strategies to boost website traffic and increase our customer base. I'm grateful for Avenue Right, and they've been an excellent partner in my business!
Dr. Ryan Capouch
  • No contracts required
    Stay because the work is good, not because a term sheet says you have to.
  • No retainers or fees
    You are not paying us to hold a seat. Your budget goes to media and to build.
  • Competitive pricing
    Transparent rates, and every dollar of ad spend accounted for in plain language.

Common questions

How long does a website redesign take?

Most redesigns launch two to six weeks after we agree the scope, and a simple site can be turned around in days. The pacing item is nearly always content: sites where the text and photos already exist move fastest. The written quote includes a real launch date, not a hopeful one.

What does a redesign cost?

One price for the whole project, quoted up front once we have seen the current site and agreed the page count. There is no monthly retainer, no management fee, and no contract. Send the form on this page or call 701-356-3212 and we will scope it with you.

Can you reuse my existing content and photos?

Yes, wherever it is still accurate and still good. We start from what you have, rewrite what has aged, and tell you plainly where a new photo or a new paragraph would make a difference. Nothing is rebuilt from scratch just for the sake of it.

My current site is on WordPress, Wix, or Squarespace. Does that matter?

No. We rebuild on whatever gives the new site the best mix of speed, security, and ease of editing, and we move the content over for you. Your domain stays exactly where it is, and your email is not affected.

Will I lose my Google rankings when the site changes?

Not if the migration is done properly, and that is the part most redesigns get wrong. Before launch we list every address on the current site, keep the ones that already rank, and permanently redirect the rest to their new home. Search engines follow the redirects and your history carries over.

Do I have to redesign the whole site at once?

No. If the free Triple Scorecard shows the fastest win is a short list of fixes, that is what we will recommend, and the report is yours to keep either way. A full redesign is the answer when the foundation itself is holding you back.

More answers on the FAQ page.

Ready for a site that earns its keep?

Send your current address and we will tell you, in writing, what a redesign would change and what it would cost. No contract, no retainer, no pressure.